Google’s mobile navigation may be free, but TomTom still has my heart and wallet with gimmicks like this. As if it wasn’t awesome enough having Mr. T. voice my turn-by-turn directions, I can now opt for Snoop Dogg, as well. The real challenge will be determining which roadtrip warrants each signature drawl. Check out the sample below. This is literally on my Christmas wishlist, effective immediately.

Snoop Dogg: the GPS industry’s secret weapon against Google — via Engadget.